Hubbub is a social media platform that connects users at an event, allowing communication and connection through an app to add to the experience of attending an event. Hubbub also allows the users to order food and engage with the organisers.
Catalyst supported Hubbub by approaching members of the public who were attending the big screen showing in Brighton of England vs Wales and make them aware of the Hubbub app. The team handed out flyers and got people to download the app. Furthermore, Catalyst then used the app to engage with those who had downloaded it and gained feedback from users. This enabled Hubbub to increase its user base and develop key feedback on its product.