BA English Literature
London born and bred, Cedd made the short journey down to Brighton to follow up on his passion for literature with a degree in English at Sussex University. Graduating in 2017 with a 2.1 Cedd felt a desire to go into the story creation world of advertising and soon after leaving university secured a 3-month paid internship at Brighton based PR firm SwitchedOn.
Despite his inexperience, he was trusted to work with clients such as VisitBrighton, Egmont Publishing, T2 and Slinsbury Gin and can’t overstate how important the experience was for him. Working on content creation, running social media pages, emailing both clients and journalists he picked up a lot of experience in a relatively short period.
His Internship helped him realise his ambitions to work in more aspects of business and as such, he applied for Sussex Innovation Centre once his placement was over. With a natural interest in people, the companies they create and the creative elements required to get them off the ground, Cedd has a passion essential for our team, as well as vital experience to help back it up.
When he’s not working, you can find Cedd in one of two diametrically opposed places. Either in the park playing basketball or huddled up in bed with a good book, whichever it is he’s always in a good mood and thinking about his next big cooking mission.
A big fan of all genres of music, his life’s biggest bane, and the bane of his friends, is the lack of any singing voice. And yet he hopes that one day, after many an hour of strained singing through the protests, he will finally prosper into a young Cohen. It’s clear that Cedd is somewhat of a culture vulture. Exhibits, gigs and Notting Hill Carnival take up his diary, and his passion for those can be seen in his passion for small businesses.
Cedd is very excited about the opportunities offered through the Catalyst Team and hopes not only to further his career but also his personal development through experiencing as many varying aspects of businesses as possible. The appeal of working in a varied team was also a big factor for him. He hopes to get greatly involved & help contribute to the Catalyst Team as much as possible.